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Becoming a Partner

Cyance partners with leading strategic B2B agencies who provide ABM or demand generation services to their technology and financial services clients.

Our intent insights are driven by a wider global universe of publishers and websites to offer the broadest access to European, US and APAC buyers – this uniquely enables our partners to identify and target the right accounts and audiences, whose buying behaviour is invisible to other intent providers.

This is how partnering with Cyance delivers outstanding results for you and your clients. Our dedicated Partner team is here to help you succeed and become Cyance Accredited. We collaborate with your teams so that you become intent experts, win and retain more clients for longer and exceed your clients’ expectations.

Results achieved by our agency partners include:

  • 74%

    ENGAGEMENT WITH PRIORITY CONTACTS

  • 4x

    UPLIFT IN 
ENGAGEMENT ON AN ABM PROGRAMME

  • £70m

    PIPELINE FOR ONE ACCOUNT THROUGH 
1:1 ABM

  • 37%

    OF CAMPAIGN AUDIENCE REACHED IN 6 WEEKS

Supporting your success

We support your agency sales process by working alongside your teams to provide the context and depth of understanding to bring quick and ongoing success to your RFPs, pitches and proposals and help win new business.

Building your intent expertise

Working with Cyance doesn’t just benefit your clients. We help your team become experts in extracting value from our intent as well as expand agency service revenue with wrap around services.

Embedding Cyance into your proposition means winning more, longer term business.

Growing your revenue

We’re in this for the long term and we work tirelessly with our partners to help them deliver value through their account based strategies. As our partnership grows and you begin to deliver value to clients using Cyance to underpin programmes, you will qualify as an Accredited Partner giving you access to co-marketing and promotion as well as being part of our partner product forums to help us innovate and continually build greater value for you and your clients.

Provides deep knowledge, keyword level intent, adding power to campaigns and connecting sales strategy
Laura Goodey, Senior Partner at Gilroy

How do I become an Accredited Partner?

Awarded where a full platform deployment has been delivered within a demand gen or ABM programme and success has been achieved and evidenced with clear outcomes.

Accreditation recognises partners who can create, understand, activate and demonstrate the value of Cyance intent insights.

Accreditation lets our partners stand out in the market as exemplary practitioners. They benefit from our support, introductions to customers, co-marketing and promotion.

We value our Accredited Partners because they can accelerate time to value for prospective clients or help existing customers achieve extra value from their investment.

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