Our Blog
Reduce your Waste with Buyer Intent Data
As our company targets grow and we stay at home away from our teams and workplaces, it has never been more important to be aligned, streamlined and efficient between the marketing and sales teams. We do a lot of things because it is the “way things are done” or...
Cyance launch integration between the Nexus buying intent platform and Linkedin
August 2020 The leading European Account-Based Intent Platform vendor Cyance, announced last week that it has launched it's integration between the Nexus buying intent platform and Linkedin. This new integration will allow Nexus users to automatically set up exports...
Top 3 Tips for Successful Marketing Planning
If ever there was a time to relish the annual planning cycle then surely the thought of closing the door on 2020 and looking ahead to 2021 has to be right up there! There are few who would challenge that 2020 has been an Annus Horriblis but it would be unwise to...
How B2B Company buying behaviour trends and online research is changing during this crisis
At Cyance, we recognise that during these unprecedented times, it has become that much harder to establish how you can streamline your operations, yet still find a way to grow your business. We understand that we are going to have to do more with less. Therefore,...
New Reality, New Sales Strategy
"It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change." Charles Darwin With everything that is happening today I thought of Charles Darwin’s theory of evolution. I wanted to...
How can we adapt and innovate during a time of disruption and change?
So far, 2020 has proven to be one of the most challenging years in modern history, certainly in my lifetime. Whilst those who have lived through wars and famine will most likely challenge this (and rightly so!). Most of us have been accustomed to a relatively...
Novacura selects Cyance Nexus to boost marketing ROI
May 2019 Novacura, a market-leading developer of next generation solutions for business process management, has selected Cyance technology to help deliver a multi-region ABM campaign, improve ROI and expand its customer base. Novacura is using Cyance Nexus, a...
Talmundo implements Cyance’s Nexus platform to improve marketing ROI
Talmundo, a European HR technology company, has implemented the Cyance Nexus platform to enhance its marketing strategy and better engage with customers and prospects. The Nexus behaviour-based marketing platform provides insight into the buying behaviours of...
How B2B Company buying behaviour trends and online research is changing during this crisis
At Cyance, we recognise that during these unprecedented times, it has become that much harder to establish how you can streamline your operations, yet still find a way to grow your business. We understand that we are going to have to do more with less. Therefore,...
New Reality, New Sales Strategy
"It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change." Charles Darwin With everything that is happening today I thought of Charles Darwin’s theory of evolution. I wanted to...
How can we adapt and innovate during a time of disruption and change?
So far, 2020 has proven to be one of the most challenging years in modern history, certainly in my lifetime. Whilst those who have lived through wars and famine will most likely challenge this (and rightly so!). Most of us have been accustomed to a relatively...
Top 3 Tips for Successful Marketing Planning
If ever there was a time to relish the annual planning cycle then surely the thought of closing the door on 2020 and looking ahead to 2021 has to be right up there! There are few who would challenge that 2020 has been an Annus Horriblis but it would be unwise to...
Reduce your Waste with Buyer Intent Data
As our company targets grow and we stay at home away from our teams and workplaces, it has never been more important to be aligned, streamlined and efficient between the marketing and sales teams. We do a lot of things because it is the “way things are done” or...
Cyance launch integration between the Nexus buying intent platform and Linkedin
August 2020 The leading European Account-Based Intent Platform vendor Cyance, announced last week that it has launched it's integration between the Nexus buying intent platform and Linkedin. This new integration will allow Nexus users to automatically set up exports...
Novacura selects Cyance Nexus to boost marketing ROI
May 2019 Novacura, a market-leading developer of next generation solutions for business process management, has selected Cyance technology to help deliver a multi-region ABM campaign, improve ROI and expand its customer base. Novacura is using Cyance Nexus, a...
Talmundo implements Cyance’s Nexus platform to improve marketing ROI
Talmundo, a European HR technology company, has implemented the Cyance Nexus platform to enhance its marketing strategy and better engage with customers and prospects. The Nexus behaviour-based marketing platform provides insight into the buying behaviours of...
Strategic IC attains Gold Tier Nexus Accreditation
With 2020 well underway, we are excited to witness some of the exemplary work our best Nexus agency practitioners have been delivering for our mutual clients to date. Our new Nexus Accreditation Scheme is designed to reward and recognise our agency partners for...
Nexus Partner Accreditation
Having data and being able to use it to drive optimal results is hard. Some teams are set up with sales and marketing processes that integrate perfectly with an intent data platform and some require more work. It requires...
How do you know if Nexus is working?
One of the most regular challenges our customers face is that despite knowing that Nexus is making their sales and marketing function more successful, they sometimes struggle to show data to support exactly how. There are a number of ways you can track the impact that...
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